Observe
Find the everyday drag people tolerate because it feels too small to deserve a fix.
Faff, reduced to zero
The anti-faff laboratory.
Faff:Naught builds small, sharp software for everyday frictions that cost far too much attention.
Some problems are not grand. They are just persistent, socially awkward, or quietly expensive. We notice them, give them better manners, and remove the drag.
Method
A small protocol for needless friction.
Reframe
Treat the irritation as a behavioural problem, not merely another chore to automate.
Remove
Ship the smallest elegant intervention that makes the faff feel faintly absurd in retrospect.
First instrument
The Peacemaker
Diplomatic bill splitting for shared plates, long dinners, and the precise moment arithmetic threatens the mood.
The Peacemaker turns the end-of-meal calculation into a calm settlement: clear, fair, and socially graceful enough to keep the evening intact.
View The PeacemakerTreaty extract
- Problem
- Shared bills derail good rooms.
- Principle
- Fairness should feel final, not fussy.
- Outcome
- Everyone knows what they owe, and nobody has to become the spreadsheet.
The particulars
Small by design. Serious about the result.
Faff:Naught exists to build compact products with outsized relief. The studio is starting with The Peacemaker, then continuing wherever daily life has acquired unnecessary ceremony.